types of tools that social media offers to businesses and general users

1) "social connection sites" like Facebook and Linked In, allow users to make, share, build, and interact with social contacts online.

2) "social stream of consciousness" sites like Twitter, allow users to share their thoughts quickly and easily (regardless if anyone actually cares).

3) "social bookmarking" sites such as Digg.com and Delicious.com, let users share and rate individual sites and other media.

4) sites like Kongregate.com or games such as Farmville which contain "social features" to link users together.

keep these in mind when using social media to boost your business

Create Dialogue

Most businesses mistakenly use social media as a one-way communication tool. In fact, this represents the core mistake anyone makes with social media. You must use Facebook, Twitter and LinkedIn to create a real dialogue - a real exchange of communication. To do that, you can't follow 20,000 people or have 50,000 friends. Bottom line, if the communication isn't authentic, you're fooling yourself that it's actually worth doing in the first place.

Gather Intelligence

Members of your target audience hold the key to your success, not the other way around. Use social media communication to get direct input from people on your products and services. Get them to tell you their hopes, fears and problems and, more importantly, how you can help them. While building your following, you can use social media search tools (like twitter.com/search) to spot trends and problems you can solve.
Watch Your Time

Most of what you need to accomplish with Facebook and Twitter can happen in less than 30 minutes per day. Any more time than that is a waste of precious time. Until and unless you can track business directly to your social media activities, keep a tight rein on you time.

Share Values and Fun

The number one reason anyone sends their friends or comes back to you themselves is because of value. Always remember: nobody really cares about you and your business, they only care about what your business can do for them. Share information and news others can use and you'll build a list of meaningful contacts. Put out a stream of useless drivel or "quotes of the day" and you might as well not even sign up for a Twitter account.
******you should follow top CEO's of Companies like Apple and Safaricom SO that you really understand these concepts

Gor Mahia FC line-up 2011-2012

hey good people need i say that this is the team to watch?
Romur has it that all the premier league clubs are preferring to play their home matches against Gor Mahia in Nairobi to gain from the large following that this club enjoys in Nairobi.A match that was recently played that pitted them against their arch-rivals AFC-Leopards is said to have brought the largest number of soccer fans in a soccer match in Kenya after a very long time.

why blog?

Blogging has become one of the internet's favorite means of distributing information, so if you can join the blog bandwagon at no charge, why wouldn't you?

So, whatever it is that you want to promote, from yourself, to your business to your products or your services, why not do it with a blog? Even if your business has it's own website and is extremely successful, the addition of a blog can be a powerful opportunity as you can update it quickly and easily so that you can keep your clients or customers as current as possible.

Your blog can promote your website and your website can promote your blog. The same can be said about your business. Your blog can promote your business and any printed material used in your business can be used to promote the blog.

Simply said, a free blog is just one more tool you can use to get the word out about you, your business and what it is you have to offer.
some good blogging platforms are and

Harambee stars lost again.is it time for coach Zedekiah Otieno to go?

The Kenya national soccer team Harambee Stars went down 1-0 to Botswana in an international friendly match played at the University of Botswana stadium in Gaberone on Wednesday 10 August 2011.This was the ninth loss out of eleven matches under coach Zedekiah Otieno who also doubles as the coach for Gor Mahia and will surely sink the national team's FIFA ranking even lower.

Botswana scored through a late penalty from Moemedi Jomo to seal the win, in a game of two halves,where the first was dominated by the stars with the second going the home side's way.

Striker Dennis Oliech, operating as a lone force in coach Zedekiah Otieno's line up, also came close to opening the scoring when he was played clean through on goal but the Auxerre striker failed to beat the Botswana goalkeeper from close range.

Coach Zedekiah Otieno brought in strikers Bob Mugalia in second half, but the second half belonged to Botswana with the Zebra's creating some openings to no effect ,until the last moments of the game, when they got their penalty with ten minutes to go.

This result has placed the current Harambee Stars coach under scrutiny as soccer fans advanced mixed reactions concerning his ability to run the team. some fans feel that it is time he decided either to coach Gor Mahia or the Harambee Stars while they say that it was a daunting task to take over both jobs and do them perfectly. even so there are those who believe that 'Zico' has had enough time in the national team and that it is time he paved way for a new tactician.


Below is the team that played in Botswana.

Arnold Origi, James Situma, Pascal Ochieng, Anthony Kimani, Kevin Ochieng, Dennis Odhiambo, McDonald Mariga, Victor Wanyama, Titus Mulama, Jamal Mohammed, Dennis Oliech. Subs: Bob Mugalia.



Hahaa Kenya National Soccer elections still in a state of wait and see. when will this soccer leaders realize that Kenyans are in mood for change and not impunity and chest thumping.

social marketing still is the perfect way to promote your website

everyone operating a business website needs constant traffic to boost your sites ranking. one of the tools one can embark on to achieve this is social media marketing.
many website users still underestimates the ability of social media marketing as atool to promote their sites.
advantages of social media marketing:
1) cost friendly as it embraces most recent technology that are cheap to install and use.
2) social media marketing i the best way to promote viral content like list,promotions,quizzes,how-to-videos e.t.c
3) using social media marketing makes your site generate traffic in more ways than one.people who link directly to you and the referrals from other sites are tied into your website.


remember to make your contents interesting to the social media to get loyal followers that will keep track of your site.

Famine in Kenya

Kenyan4Kenya Initiative
this is an initiative by kenyans to support their fellows who are deprived of food and other basic commodities in the north eastern parts of the country due to the worst drought that that region is experiencing in 60 years.
Any well wisher can send his/her donations to M-PESA PayBill number 111111 or to KCB Account Number 1133333338.